Are you struggling to update your existing website? Are you having trouble trying to track down the person or company that initially built your website, every time you want add some more content or new or just to have a simple task completed? If you answered ‘yes’ to either of these questions, then it may be time to rethink how and where your website is built.
We truly believe in the power of WordPress and we have put together our top 5 reasons for why switching to a WordPress themed site is going to help your business grow.
What is WordPress?
We at BMG Marketing prefer and recommend using WordPress to build websites. This website is built on WordPress and all of the websites we build for our customers are built on the platform as well.
So what exactly is WordPress?
Originally created as a blogging platform, WordPress has since grown into one of the most popular website / blog platforms on the Internet. It is estimated that over 20% of all new websites are built on WordPress.
If you’re more interested in a long-term, SEO friendly website platform that can grow and scale with your business, then WordPress.org is tough to beat. Here are the most common pros and cons of using Wordpres.org.
PROS: complete control to customize the theme and code of your website, ability to use plugins, more SEO-friendly
CONS: requires technical resources, needs to be self-hosted and self-managed, security is your responsibility
Reasons to Switch to WordPress: Our Top 5
Reason 1: Amazing Support
There is a large WordPress community around the world that has helped to establish and maintain one of the most detailed, helpful support forums on the Internet. The WordPress support forums will answer just about every single possible question you could have about WordPress.
If you have a question about something related to WordPress, then you can bet that hundreds of other people have asked it and many others have provided answers to those questions.
Reason 2: Usability
The most common reason we hear from people who don’t update or use their website is that “it’s too difficult”. For those that are on WordPress, we can honestly say that we have never heard this complaint.
This is really no surprise though as WordPress has done an amazing job of building a very user-friendly content management system that makes adding content as easy as using a simple rich text editor. With each update that WordPress pushes out, the dashboard, editor and overall CMS all get even better.
With thousands of themes and plugins to choose from, customizing the design and functionality of a WordPress website is incredibly easy. If you’ve thought of a feature we’d be willing to bet that someone has already built an effective plugin for it.
And if you’re stuck on what look and feel to use for your website, then you can easily find numerous clean, professional looking theme designs.
Reason 4:SEO friendly
We are yet to find a more SEO friendly website platform or content management system than WordPress. If you think we’re missing something, then we would love to be proven wrong. WordPress gets a lot of love from Google as the base framework makes crawling a website very easy for search engines like Google.
Matt Cutts, Distinguished Engineer of Google, states that “WordPress handles 80-90% of the mechanics of SEO.” So as long as you’re consistently adding great content and making your website user-friendly, then WordPress will do the rest.
Reason 5: Endless Options
WordPress is the multitude of options it provides no matter what your business objectives, level of involvement or budgetary constraints are. No other platform will allow you to install, host, design and customize an SEO friendly website for under a few hundred dollars and a good day or two of setup.
Now, if you’re serious about growing your business and want to maximize the marketing dollars you spend sending traffic to your website, then we highly recommend working with an experienced team that can show examples of successfully built WordPress websites.
We at BMG Marketing can help you build an amazing WordPress site that is SEO friendly and it wont break the bank. We are here to help and work with clients all over the world. If you would like to know more about our affordable and powerful solutions, please do not hesitate to contact one of our friendly sales consultants today!